National Retail Growth for Consumer Brands
Zinco Marketing helps brands earn distribution, visibility, and velocity across the U.S. with hands-on retail execution and clear field insights—so you can choose where to grow next.
Our mission
We help consumer brands expand across the U.S. by aligning on the markets you want to develop, then executing in the field with disciplined follow-through and clear field insights—so growth is intentional, measurable, and repeatable.
Services
Sales Representation Built for the Markets You Choose
We represent consumer goods brands across the country—helping you win new placements, generate orders, improve in-store execution, and expand into the regions that matter most to your strategy. We combine field execution, retailer relationship management, promotional support, and clear field insights so you always know what’s working and where to go next.
Retailer & Buyer Relationship Management
We open doors, build trust, and stay close to buyers and store teams—so your brand earns the right placements and keeps them.
Promotional Execution & Go-To-Market Support
From promos to in-store visibility, we help you execute programs that move product and strengthen retailer confidence.
Market Intelligence & Field Insights
Clear, actionable updates on placements, velocity, and execution—so you can decide which regions to double down on next.
Benefits
How We Win in the Field
Our approach is built to help you choose the right markets, earn placement, and drive sell-through—with disciplined execution and field insights you can act on.
Belief
We lead with conviction in your product, price, and value—so retailers feel the confidence behind the offer.
Relevance
We tailor the pitch to each buyer and banner—connecting your brand to their needs, shoppers, and category goals.
Execution
We follow through store by store—improving placement, visibility, and velocity, then sharing field insights so you can scale.
About Us
Built to Help Brands Expand—On Purpose
Led by Erick Palacios, Zinco Marketing helps consumer brands grow beyond a single region with a disciplined, relationship-first approach. We partner with you to define the markets you want to develop, then execute in the field and share field insights with clarity—so growth is intentional, measurable, and repeatable.
Contact Us
Ready to expand into new markets? Reach out and tell us what regions you want to develop —we’ll map the path and deliver the field results.
FAQ
Quick answers about how we represent brands, how we choose markets, and what you can expect.
B — Belief: conviction in the product, price, and value. R — Relevance: connect the offer to the buyer’s needs and goals. A — Authority: lead as a trusted expert and professional peer. V — Value: communicate outcomes, margins, and ROI—not just features. E — Execution: deliver with clarity and handle objections smoothly.
No. We support brands across the U.S. We’ll align on the regions you want to develop first, then build a focused plan to earn distribution and drive velocity there.
We start with your goals, category fit, and distribution realities. Then we prioritize the regions and retailer sets that give you the best path to sustainable placements and repeatable sell-through.
Clear updates on placements, store-level execution, promotional activity, and next-step recommendations—so you always know what’s happening and what to do next.